Head of Copy

career.io

Career.io is a large, diversified CareerTech business comprising numerous digital products and human services. As Head of Copy, I sit between Brand and Product and take full ownership of the words.

As the UX writing/ content design lead, I create style and tone of voice guidelines for product copy and manage a small team of freelance UX writers. I also complete a wide variety of executional work within Product.

As brand copywriting lead, I’m responsible for all persuasive copy across every customer touch point. This includes designing landing pages, email, and large ATL campaigns.